HelloI
Year: 2024
City: Salt Lake City, UT
Scope: Brand Identity, Social Media Marketing, Content Creation, Graphic Design
Brand Identity
As their Head of Marketing, I had a the opportunity to brand everything from scratch. I retained their royal blue colors and added a deeper blue to establish trust. The pop of yellow represents a bit of their fun side as the brand voice embodies a “get real” tone.
Website Re-design
As part of the rebranding project, the website needed a little pick-me-up to help motivate leads to take an action. The hand drawn gifs gives an approachable feel while still laying out the key features of the product.
